SNAP

Snap Inc. (SNAP)

Saturday, October 17, 2026
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Snap (SNAP) at a glance

Close · Oct 16, 2026
$6.12
Day change
-4.97%
52-week range
$3.81 – $9.13
Market cap
$10.5B
Sector
Communication Services
Industry
Internet Content & Information
Exchange
NYSE

Snap stock: what the data says

Snap (SNAP) closed at $6.12 on Oct 16, 2026, down 5.0% on the day. The stock is up 8.3% over the past month, up 34.2% over three months, down 24.2% year to date and down 22.6% over the past year. It trades 33.0% below its 52-week high of $9.13 and 60.6% above its 52-week low of $3.81. The close sits above its 50-day moving average ($5.59) and above its 200-day moving average ($5.55).

NextPick tracks SNAP in its Social Media basket alongside META, RDDT, PINS, MTCH and BMBL. As of Oct 16, 2026, the basket's money-flow score is 35 (inflow), and the basket is up 22.6% over five sessions. Over the past month SNAP ranks 3rd of 6 basket members by price change.

Over its last 8 reports the stock moved an average of 10.4% on the first trading day after earnings, beating the options-implied move in 1 of 7.

SNAP options were pricing 77% at-the-money implied volatility on Oct 9, 2026, an IV rank of 55 over the past year.

SNAP stock: key questions

How much does SNAP stock move after earnings?

Over the last 8 reports, SNAP moved an average of 10.4% on the first trading day after earnings. The move beat the options-implied move in 1 of 7 reports.

Is SNAP above its 200-day moving average?

Yes — the Oct 16, 2026 close of $6.12 is 10.3% above the 200-day average of $5.55.

How far is SNAP from its 52-week high?

SNAP closed 33.0% below its 52-week high of $9.13.

What stocks are similar to SNAP?

NextPick groups SNAP with META, RDDT, PINS, MTCH and BMBL in its Social Media basket.

About Snap Inc.

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, commercials, sponsored snaps, and promoted places. In addition, the company offers campaign management and delivery, an advertising platform that provides automated, sophisticated, and scalable ad buying and campaign management; and measuring advertising effectiveness solutions. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.

snap.com